Our story starts with my Grandmother.

Growing up, life revolved around the kitchen. Most evenings were spent sous cheffing as my grandmother whipped up irresistible dishes for my large Indian family , finding endless ways to combine different ingredients and conjure up new flavours.

When we eat, we travel.

 

Years later, I rocked up to uni with my spice tin and pots and pans at the ready. Doing my grandmother proud, I turned our humble kitchen into a riot of colours, fragrances and flavours— spicing up pasta, jazzing up beans on toast and stir-frying like an Indian. That's when my bubble was burst. I’d gone through life assuming that everyone knew how to cook with ingredients like tamarind and turmeric.  I was shocked at just how many of my friends were missing out on all the incredible ingredients i'd grown up tasting!  

 

It was clear that there was an appetite for culinary adventure. People wanted to learn about regional foods and discover new ingredients from all over the world. Understanding the unique flavours, ingredients and cooking techniques from other spaces, gives us the most authentic gateway into the culture in question. Even I had only scratched the surface when it came to exploring foods outside of my own heritage. The thing holding everyone back from exploring the world through food, was the difficulty in getting your hands on those special, distinctive ingredients. 

 

 

So I set out to make global ingredients accessible to everyone...

 

In 2017 I started Red Rickshaw, now the largest online Asian grocery store in the UK. I was sharing my appreciation for the world of Asian cooking by making my favourite ingredients much more accessible across the UK. But I couldn’t shake the feeling that I was only halfway there. 

 

As Red Rickshaw grew and I became a mother, life began to get in the way of great meals.I was sourcing rarer and rarer ingredients for Red Rickshaw, but I had no time to experiment with them myself. I needed a convenient way to inject excitement back into everyday meals. Everyone should have the time to truly enjoy their evening meal and learn something in the process. It seems a shame to let a lack of convenience, inspiration or confidence in the kitchen hold you back from trying new things.

 

 

Why should the everyday be boring?

I created Feast Box to bring discovery back to everyday cooking. Food helps to shape our fondest memories and offers a genuine insight into how other cultures live. Feast Box ties these things together; the boxes connect us to the places we dream of visiting and the experiences we love to reminisce. Weeknight cooking that embraces ingredients, celebrates their provenance and appreciates the culinary treasures of different places and traditions.

 

As we grow, our taste buds have wandered around the world, delving into the vibrant cuisines of Africa, Latin America, China, India, the Middle East, the Caribbean, South East Asia, Japan, Korea and Eastern Europe. No matter how unfamiliar the ingredients we send you, you’ll find every recipe easy to follow and every dish you cook irresistibly flavourful.

 

Supporting the fight against global hunger

In October 2020, we altered our business model to make sure that every time you enjoy a Feast Box recipe, we’ll donate to Action Against Hunger to tackle the fight against global hunger and malnutrition around the world. 

 

As a small food business, we're incredibly proud that we’re finally able to contribute to such an amazing cause, especially in the midst of a global pandemic!

Recycling

We have a dedicated commitment to making Feast Box as environmentally friendly as possible. Currently, the majority of our materials are recyclable or reusable. To name a few, our insulation material is made from recycled denim offcuts, our ice packs are reusable and our pods, box & paper bags are recyclable. 

 

 Through our proud partnership with Give Back Box, you can recycle the cardboard boxes we send you, while also donating to those in need. It’s a pretty simple process: all you need to do is fill your empty Feast Box with unwanted clothing, shoes, books— anything that will bring joy to someone’s life. Then print off a label using this link: Give Back Box Label, drop the box at your nearest CollectPlus and send it (free of charge) to your charity of choice. Head to the Feast Box blog for more details on this. We really want to encourage all our customers to do this when possible, so as a little incentive we’ll offer 10% off your next box!  

Authenticity

To us, authenticity means bringing the joy, novelty, and excitement back into your kitchen, feeling connected to the rest of the world and being involved in an ongoing story. We’re a team that’s passionate about everything that encompasses food. We celebrate the origins of the ingredients, the rich history of a recipe and the culture it comes from. A good recipe is a precious heirloom— it needs to be treasured and handled with care, not simplified or compromised. 

 

 Our goal is that when you next go travelling, you actively seek out the local delicacies and get inspired to try them at home— without the faff of tracking down those hard to find ingredients or combing through tons of recipes to find one that actually works. 

Versatility

The beauty of specialising in global cuisines is the vibrant array of vegetables, spices, herbs and proteins that we get to include on the Feast Box menu. While this makes our recipes undeniably delicious, it also means that they’re packed full of diverse nutrients. 

 

 Something we’re proud to shout about is our vast selection of tasty vegetarian and vegan options. As a world food focused recipe box, part of our mission is to show that veganism isn't a flash-in-the-pan trend, it's an ethos that's been followed in many forms all over the world for centuries. Our recipes show off the versatility of plant-based ingredients like tofu, jackfruit and lentils, which deserve to be enjoyed in their own right, not just as 'meat substitutes'.  

Fighting Food Waste

As a team of passionate foodies, we know that the sustainable future of food is paramount. Food waste is one of the most notable contributors to climate change. Our Feast Boxes contain pre-measured fresh ingredients, herbs and spices so that you can keep food waste to an absolute minimum when you cook our tasty recipes. 

Ethical Sourcing

 

We’re picky about our suppliers of fish and meat. We take care to ensure that our boxes contain responsibly sourced goods. Our suppliers dedicate a conscientious approach to the challenge of sustainable farming and adopt this ethos as fundamental to their business. 

 

Chicken/Turkey/Duck: we're proud to work with a multi-award winning British supplier, boasting a string of prestigious industry awards, including Great Taste Supplier and Label Anglais. They are devotees of the ‘field to fork’ philosophy, and source food and bedding of the highest quality from local producers, including the neighbouring arable farmer who provides feed oats and the subsequent straw for bedding. 

 

Better Chicken Commitment: We're proud to announce that Feast Box has adopted the Better Chicken Commitment. 100% of the chicken in our entire supply chain will meet all the standards or exceed it by 2026 at the latest.  We will review this Animal Welfare Policy on an annual basis. Read more about the Better Chicken Commitment here.

 

Beef/Lamb/Pork: based on a farm in the North West of England, our suppliers work with agriculture experts to provide consistent and trustworthy quality. Holding a 10 year SALSA accreditation, our supplier has ensured that the highest of standards be intrinsic to their work. 

 

 Feast Box is a climate-smart enterprise. As specialists in global cuisines, many of our recipes contain ingredients that grow seasonally in their country of origin. Farming seasonally means that these farms aren’t forced to use high quantities of harmful pesticides or  fertilisers, and can save on the energy wasted on growing produce and keeping it 'fresh' in cold storage.